Anna Roberts

Communication training to help you
realize your full potential

Snapshot

Anna Roberts is an established TV presenter, radio host, and international speaker and moderator with over a decade’s experience in the UAE. Anna has transformed her skills and knowledge into an innovative series of online courses that cover various topics, including Personal Branding, Media Training, and more. The overarching goal with the website was to create an intuitive, beautifully designed and user-friendly site on which Anna could offer people an introduction to her work and sell her courses online. Like many of our clients, Anna has had some bad experiences with developers who have abandoned her projects. This caused her to lose not only her digital investments but also her faith in the industry. Anna approached ALL IN to bring everything together on her domain, www.iamannaroberts.com.

Client

Services

UX/UI Design, Development, Consultation,
eCommerce, Payment Gateway

Technology

WordPress, WooCommerce, Payment Gateway,
PHP, Custom CSS, HTML5, Telr, Subscriptions

LIVE WEBSITE

https://imannaroberts.com

Solution

Anna already had some great UX/UI designs, so we took those as our starting point and built out a fully customised website using the WordPress CMS framework. But we also needed to upgrade her student area from one based on simple, static pages with download and audio links to one that functioned as an innovative and fully operational online course platform. Alongside all this, we activated and integrated online sales with WooCommerce as our shopping cart engine, and Telr as our local payment gateway provider. Anna also wanted her site to be linked to her email marketing platform so she could grow her lists there, so we needed to build this integration into the design as well. Content marketing is an important aspect of Anna’s marketing plans, so we implemented a powerful blogging platform alongside the main site too.

Result

A fast-loading, mobile-optimised, beautifully designed website that is also the hub of Anna’s online courses. We launched the site during Anna’s first marketing campaign, which we also managed, and sold over 20 courses in the first week, exceeding Anna’s KPIs and delighting her new students with her simple-to-use website. Online payments flowed seamlessly through WooComerce and Telr, meaning Anna quickly saw a return on her investment. We have big plans for Phase 2 and 3 of Anna’s website, which we are currently working on.

Chingon

A Modern Mexican Eatery, CHINGÓN, combined flavours, textures and techniques that are at heart, Mexican, while taking influences from across Mesoamerica, or modern day, South America.

Todd English

A Modern Mexican Eatery, CHINGÓN, combined flavours, textures and techniques that are at heart, Mexican, while taking influences from across Mesoamerica, or modern day, South America.

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